by Annkur Agarwal | Jun 10, 2021 | Data, marketing
Introduction: If business strategies are the movie’s central character called ‘How the business market works,’ monotonous policies are the antagonist. So, here is a complete guide to the rather popular ‘Business-to-Business’ aka,...
by Annkur Agarwal | Jun 3, 2021 | Data, marketing
When you think about launching a product, it is necessary to have a proper b2b go to market strategy. The absence of a proper go-to-market strategy Mckinsey will block your analysis concerning the product, which includes whether you are chasing the wrong set of...