by murtaza | Feb 19, 2019 | data solution
A/B Split Testing for B2B is extremely important to ensure you get the most out of your B2B sales and marketing efforts. When it comes to marketing, your intuition has tremendous value. Over time, as you keep experimenting with various platforms and...
by murtaza | Feb 16, 2019 | Data mining
Before we talk about B2B Facebook advertising, let’s understand what the platform is all about. After that, we can dive into understanding how to optimize B2B Facebook advertising for the best results. Facebook isn’t predominantly a business platform....
by murtaza | Feb 8, 2019 | Data, data solution
Before we talk about B2B telemarketing database and its many merits, let understand a few things. The telephone has become incredibly central to our day-to-day lives. While we may have moved on to better communication technology, B2B telemarketing...
by murtaza | Feb 4, 2019 | Data mining, data solution
In today’s scenario, B2B data integration technology is the norm. The B2C marketing community has been quick to notice the positive effects of such integration activities, and they have adjusted accordingly. However, many B2B marketers have been slower to adapt...