SCALE-UP YOUR BRAND IDENTITY VIRTUALLY!
SCALE-UP YOUR BRAND IDENTITY VIRTUALLY! We all want branded items, whether it is a shoe or a dress or a bag. We all love branded items and of course, having them gives you a little lift to your confidence level. You love your Adidas, you love your Nike, you...
The Ultimate B2B Marketing Guide With Latest B2B Marketing Trends 2021
Introduction: If business strategies are the movie's central character called 'How the business market works,' monotonous policies are the antagonist. So, here is a complete guide to the rather popular 'Business-to-Business' aka, B2B marketing Strategy("OMG...
Automation: The Next-Level Go-To-Market Strategy
When you think about launching a product, it is necessary to have a proper b2b go to market strategy. The absence of a proper go-to-market strategy Mckinsey will block your analysis concerning the product, which includes whether you are chasing the wrong set of...
Importance of event branding via event branding examples.
The coming of the modern world brought with it the boon of digitization. Moreover, since 2020, when the pandemic of Covid-19 struck the world, things started changing by leaps and bounds. The field of businesses, especially B2B marketing, had to revolutionize...
Marketing vs Advertising: What to Choose and When?
Marketing and advertising are two important tenets of business. Sometimes it becomes very difficult to differentiate marketing from advertising and feel the importance of their individual needs. However, to ensure that your business propels to better heights,...
B2B branding strategy for successful leads
A survey among the marketing officials among the top 133 B2B companies concluded that 85% of the B2B companies agree that marketing became more complicated in the last 12 to 24 months. Moreover, the pandemic added to the crisis, where 80% of the marketers had...
The Definitive Guide to B2B Account Scoring
Various aspects work together to give a business the success it deserves. The matter of fact is that every aspect is trivial, and companies cannot afford to keep any individual part behind the veil of ignorance. One such part is B2B account scoring. B2B account...
B2B Influencer Marketing: The Ultimate Guide 2021
When we talk about businesses, one thing that we need to maintain is “progress”. As this is a world of numerous companies, you need proper competitive intelligence to tap into your true potential and reach higher targets. One can ensure such progress if they...
How Keyword Match Types Work in 2021: Phrase match to Broad match
Presently, we are living in the world of uncertainty, especially when it comes to businesses. Irrespective of the industry, size, and scope, every business has been hit by the pandemic and global lockdowns. This multifaceted blow has made marketing more critical and...
Digital has changed the role of sales enablement
Digitization and technological explosion has revolutionized every industry and has shown a new path to businesses to please their existing and potential buyers. Interactive media and customer analytics and intelligence can incredibly enhance your relationship...
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