by Zahra | Apr 7, 2022 | Data, marketing
What is Lifecycle Marketing- the whole concept? When you run a company or organization, customers’ wants and needs become a pivotal factor, and basically, every business strategy is chalked out according to this only. Customers’ needs and...
by Zahra | Feb 22, 2022 | Data mining
It is projected that more than 40 million people use LinkedIn and Indeed to look for job opportunities. Around 87% of recruiters rely primarily on LinkedIn to evaluate and communicate with highly-skilled candidates. As more and more candidates rely on social...
by Zahra | May 17, 2021 | Data, marketing
Marketing and advertising are two important tenets of business. Sometimes it becomes very difficult to differentiate marketing from advertising and feel the importance of their individual needs. However, to ensure that your business propels to better heights,...
by Zahra | May 12, 2021 | Data
A survey among the marketing officials among the top 133 B2B companies concluded that 85% of the B2B companies agree that marketing became more complicated in the last 12 to 24 months. Moreover, the pandemic added to the crisis, where 80% of the marketers had...
by Zahra | Apr 30, 2021 | Data
Various aspects work together to give a business the success it deserves. The matter of fact is that every aspect is trivial, and companies cannot afford to keep any individual part behind the veil of ignorance. One such part is B2B account scoring. B2B account...
